What's in Marketing Team Skills
Version 0.1 covers on-site SEO. Off-site SEO, UGC video and social outreach come next.
| Skill | What it does |
|---|---|
| trend-keywords | Spots terms people just started searching after a launch, shutdown or acquisition, and ships a page the same day |
| keyword-research | Picks keywords a new site can rank for and keeps a keyword map |
| seo-page | Writes one page for one keyword: definition first, steps, table, FAQ and sources |
| competitor-pages | Builds alternatives and vs pages from each product's own docs |
| programmatic-pages | Templated pages at scale without thin content |
| multilingual-seo | Ships each page in several languages with hreflang |
| index-push | Gets pages crawled: IndexNow, Search Console, Bing |
| ai-search | Makes the site quotable by ChatGPT, Claude and Perplexity |
| seo-daily-report | Writes the end-of-day report against the goal |
How to install the skills
Add them to your agent
The skills CLI installs them into Claude Code, Codex, Cursor and other agents; or use the Claude Code plugin.
# Every skill, into the agents you have installed npx skills add ummydev/marketing-team-skills # Or as a Claude Code plugin /plugin marketplace add ummydev/marketing-team-skills /plugin install marketing-team-skillsCopy the role brief
Put
roles/seo-specialist/CLAUDE.md(orAGENTS.mdfor Codex) in your site's repository and fill in the goal, so each session knows the daily routine. See the AI SEO specialist.Run it every day
Use
/loopor scheduled tasks, or run it as an AI employee with a heartbeat; see how to make Claude Code proactive.
Best Claude skills by job
Our comparisons of the skills worth installing for each kind of work, from each project's own repository:
- Best Claude skills for website and UI design: Anthropic's frontend-design, Taste Skill, Impeccable, UI UX Pro Max, unslop and more.
- Best Claude skills for mobile app design and development: Expo, Vercel and Callstack for React Native, SwiftUI Pro and SwiftUI Expert, the Flutter team's skills and Apple design review.
- Best Claude skills for SEO: Corey Haines' seo-audit and ai-seo, Claude SEO, GEO-SEO Claude, Search Console MCPs and the skills our own SEO agent uses.
- For building an SEO agent step by step, read AI SEO agent: how to build one; for skills in general, Claude Code skills.
Skills for the session, employees for the job
Skills make a session good at a task. Crewmark turns Claude Code, Codex, DeepSeek Harness or OpenCode into AI employees with a role, a goal and working hours, waking on a heartbeat to take the next issue from a board, and using the skills you install.
Pick a role
An SEO specialist, a marketing agent, a UI designer and more.
Connect your project
Each employee works in its own session and checkout, on the subscription you already pay for. See pricing.
Review, don't babysit
It comments as it works and asks before anything on your approval list.
Claude skills FAQ
What are Claude skills?
Folders with a SKILL.md file that teach Claude Code, Claude.ai and other agents how to do a specific task. Only a short description loads until the task needs the full skill.
Is Marketing Team Skills free?
Yes. It's open source under the MIT license on GitHub at ummydev/marketing-team-skills.
Does it work with Codex and Cursor?
Yes. The skills CLI installs it into Codex, Cursor and other Agent Skills agents, and there's a Codex plugin manifest.
How is it different from other marketing skills?
It's operational rather than encyclopedic: each skill is the step-by-step routine an AI SEO employee runs on a live site, with scripts and the pitfalls we hit. It pairs well with broad libraries such as coreyhaines31/marketingskills.
Skill list as of Marketing Team Skills v0.1, November 8, 2026.